Utilizing the media to spread the message about pro bono has become an increasingly popular strategy for pro bono programs. Whether for recruiting new volunteers, educating the public about the role pro bono lawyers play in their community or communicating about new projects, programs are effectively utilizing radio, television the internet and print media.

Past National Celebrations of Pro Bono have generated multiple media events of all kinds. Clients with stories to tell, bar leaders, judges and others were featured. Examples include:

Internet (Websites, YouTube and more)

Websites

Event: Web Listing of all Alabama Pro Bono Week Programs
Location: www.alabar.org/ProBonoWeek/event_list.cfm?event=35
Contact Information: Linda Lund, Linda.Lund@alabar.org

Event: Pennsylvania Bar Association celebration Webpage
Location: http://www.pabar.org/public/probono/nationalpbweek.asp

Event: Louisiana State Bar Association National Pro Bono Celebration Website
Location: http://www.lsba.org/2007ATJ/Atjprobono.asp

See all Celebration videos in the Celebration website Video Library and YouTube Channel

Press Conferences

Event Title: Kentucky Chief Justice News Conference: Announcing new Kentucky Access to Justice Commission

Sponsoring Organization: Supreme Court of Kentucky

Location: Frankfort, KY

2009 Events

Event Title: Pro Bono Week Press Conference
Sponsoring Organization: Pro Bono Resource Center of Maryland
Location: Annapolis, Maryland
Contact Information: Sharon Goldsmith, sgoldsmith@probonomd.org


Event Title: Pro Bono Summit/ Press Conference
Sponsoring Organization: Kansas City Metropolitan Bar Association and Foundation
Location: Kansas City, Missouri
Contact Information: Rae Jean McCall, rjmccall@kcmba.org

Publications

Event Title: October issue of New York County Lawyers' Association's New York County Lawyer devoted to pro bono
Sponsoring Organization: New York County Lawyers' Association
Location: New York, New York
Contact Information: Anita Aboulafia, aaboulafia@nycla.org


Event Title: Barristers Pro Bono Resource Guide Release Party
Sponsoring Organization: Barristers Club of San Francisco
Location: San Francisco, California
Contact Information: Daniel Lavery, barristers@sfbar.org


Event Title: Release of New Publication: Law School Public Service Resource Handbook
Sponsoring Organization: American Association of Law Schools Section on Pro Bono and Public Service Opportunities; Equal Justice Works; American Bar Association Standing Committee on Pro Bono and Public Service and the Center for Pro Bono; National Association for Law Placement
Location: National
Contact Information: Melanie Kushnir, kushnim@staff.abanet.org

Radio and Television

Event Title: Television Evening News highlights Pro Bono in Jonesboro, Arkansas

Sponsoring Organizations: Legal Aid of Arkansas Jonesboro, Arkansas Volunteer Lawyers for the Elderly

Location: Jonesboro, AR

Contact Information: Charis Langston, clangston@arlegalaid.org

Event Title: Alyce Spruell, Alabama State Bar President Radio Interview with Clear Channel in Tuscaloosa

Sponsoring : Alabama State Bar

Location: Tuscaloosa, AL


2009 Events


Event Title: Fox News 6 Interviews VLP Attorney
Sponsoring Organization: Birmingham Volunteer Lawyers Program
Location: Birmingham, Alabama
Contact Information: Phillip McCallum, pwm@mmlaw.net


Event Title: Kentucky Educational Television Recognizes Pro Bono
Sponsoring Organization: Kentucky Volunteer Lawyer Program
Location: Lexington, Kentucky
Contact Information: Jacqueline Duncan, jduncan@ajfky.org


Event Title: National Pro Bono Celebration News on "That's Life With Robin Swoboda" - Fox 8 Cleveland Ohio
Sponsoring Organization: Akron Bar Association
Location: Akron/Cleveland, Ohio
Contact Information: Donnie Long, dlong@akronbar.org

Social Media

Facebook promotions of National Pro Bono Week:

Sponsoring Organization: Pennsylvania Bar Association

Location: http://www.facebook.com/pages/Pennsylvania-Bar-Association/112285392129668

Sponsoring Organization: Alabama Law Foundation
Location: http://www.facebook.com/pages/Alabama-Law-Foundation/73055568745

Sponsoring Organization: Springfield Metropolitan Bar Association
Location: http://www.facebook.com/note.php?note_id=163931675196


Sponsoring Organization: Utah Valley University Legal Studies Program
Location: http://www.facebook.com/topic.php?uid=31917772939&topic=10465

Sponsoring Organization: Georgetown University Paralegal Studies Program
Location: http://www.facebook.com/topic.php?uid=162171377714&topic=12860


Blogs

Link to 2010 Celebration Week Blogs

2009

Event Title: New York State Bar Association Blog: The Good We Do
Location: http://nysbar.com/blogs/TheGoodWeDo/2009/11/the_good_we_do_toni_nichels.html


Event Title: The Blog of Legal Times
Location: http://legaltimes.typepad.com/blt/2009/10/national-pro-bono-week-starts-today.html


Event Title: Anne Arundel County Public Law Library Blog
Location: http://aacpll.wordpress.com/2009/10/26/national-pro-bono-week-in-the-aacpll/


Event Title: The Volokh Conspiracy (Law Professor's Blog)
Location: http://volokh.com/2009/10/27/happy-pro-bono-week/


Event Title: Minnesota Lawyer Blog
Location: http://minnlawyerblog.com/2009/11/06/obama-recognizes-success-of-pro-bono-week/


Twitter

Event Title: Pro Bono Tweets
Sponsoring Organization: American Bar Association
Location: http://twitter.com/ABACtrProBono